The older I get, the more I realize that life is extremely complicated. We decide how complicated we want our lives to be. For me, I’ve decided to simplify over the years.
Following the very similar design philosophy I use to build products, I’ve decided to simplify all parts of my life. Everything is going down to the “minimal viable product” necessary to work.
The best example I can use here is my phone. We’ve all been duped into thinking we need an app for everything. Based on a Nielsen study from 2012, the average US phone has 41 apps downloaded . That’s a lot of apps! I had over 60 apps downloaded on my phone. I’ve got it down to 15 and looking for more to cut.
When you simplify, you focus on what’s truly important. I hope to replicate my app deletion frenzy in other areas of my life….like my shoes. (Yes, I have a shoe problem)
From Google tweaking its search algorithm or Netflix delivering to you the most relevant movies for your viewing pleasure, recommendations have become a core feature of technology companies today. Most welcome the opportunity to be pushed content they might be interested in based on their previous actions. News sites have recommended readings based on the article that’s currently being read. It provides convenience to the user and saves them time that would be spent looking for the same content manually.
Yes, there are benefits to a recommendation engine but when does recommendation become a problem? For example, Netflix has all my viewing habits for my life time as a subscriber. What if I want to develop new habits so I can gain access to new movies? Well yes, there’s the search function but outside of that, how do get access to those movies at the same ease that a traditional recommendation engine would present? Another example…..all my peers are talking about a topic on twitter and it becomes trending. How do I find the next idea or piece of content that might be trending?
Ultimately, the most undeserved experience for users today is the concept of discovery. Relevance breeds conformity and similar results. Discovery ties into a human experience that connects on a very deep level. Imagine how you felt when discovered a song you’ve never heard and loved it. What about finding a restaurant that has great food? Giving users the opportunity to explore and discover just like they do in the physical world is central to a balanced user experience.
Tony Elumelu published an article on Reuters on January 3, 2014 click here to read.
Mr. Elumelu discussed three critical components for a “Marshal Plan” for Africa.
- policy reform and a commitment to the rule of law
- investment in infrastructure
- commitment to developing Africa’s manufacturing and processing industries
While I definitely agree with his three pillars, I believe that there’s opportunity to integrate other facets of society in developing a holistic plan for Africa’s development. To get a better perspective, lets take a dive into the technical assistance portion of the actual Marshall Plan.
As part of the Marshall Plan, the United States appropriated funds for technical assistance to Europe. The United States sent hundreds of technical advisers to Europe and funded over 24,000 European engineers, politicians and business officials to visit the United States and learn best practices to implement in their respective countries. The institutional exchange of knowledge ensured that Europe could sustain accelerated growth.
In order to truly sustain and capitalize on an African “Marshall plan”, a fourth pillar focused on human capital should be added. We need to train and develop the continents young adults for 21st century jobs. While manufacturing and processing industries will continue to grow to sustain Africa’s consumer needs, its important to look past industries that will become heavily automated in the next 10-20 years.
So what form does human capital development take in the grand scheme? Well, a couple of ideas
- Education overhaul: Focus on STEM (science, technology, engineering, and math)
- Develop research centers (public-private partnership)
- Accelerating reverse brain drain
- Offering tax incentives for continuous workforce development
These are just a few examples that will help support the other three that Mr. Elumelu discussed. By adding human capacity building to the mix, you build on Africa’s most beneficial asset; its people.
Kantar Information is Beautiful Awards
The Kantar Information is Beautiful Awards celebrate excellence and beauty in data visualizations, infographics and information art . It’s amazing how much information can be displayed in many of the best infographics. Its truly an art to develop infographics that are not overbearing and easy for the viewer to understand.
“Don’t let perfect be the enemy of the good.”
Voltaire, Aristotle and Confucius all said this in some way and its rang true so much in the start-up world. If you wait for the perfect opportunity, you’ll be waiting forever. I would rather act on a good idea than postulate on the perfect idea.
Nature is in a constant state of transition. Transition is beautiful.
Twitter opened today at $49 a share this morning on the NYSE. While it still holds true that 60% of IPO’s are overvalued, the betting man in me hopes that Twitter is in the 40%. The rational side thinks that $49 is a long way to fall and hope to short soon. Why do I think that you ask? Here are three reasons:
- Tech companies are historically overrated
- Revenue is king and ads will only go so far
- Twitter handled PR around IPO very well (too well)
In the short-term, not a good buy. Twitter has a lot of long term potential if it finds more revenue streams and expands its user base